Entrepreneur Alvertos Revach created Humble Holdings in 2016 as an investment vehicle for sustainable businesses. He envisions capitalism as a vehicle of positive change for all people and the planet and hopes that businesses will recognize environmental and social performance as a positive business case inherent in profit. He believes that businesses should take the lead in undoing harm caused to the planet and its people by making sustainability the right and easy thing to do. Through AERA, Humble’s three principles, ‘Good for You, Good for People, Good for the Planet,’ are put into practice.
Fashion executive Tina Bhojwani has held key leadership roles at global brands including Donna Karan, Theory and Dolce & Gabbana. Throughout her 20-year career, she has seen the impact of fashion on people and the planet and recognizes the need for change not only as a business imperative but more importantly a deeply human one. She built AERA as a platform to address these environmental and social challenges, with the hope of making its practices the new normal in fashion. With AERA, she aspires to show consumers that style, design, and quality can be analogous with sustainability.
Designer Jean-Michel Cazabat has spent his career immersed in luxury footwear. He was the president of Stephane Kélian and the creative director of Charles Jourdan prior launching his eponymous brand in 2000. The birth of his daughter Aria three years ago brought about a greater consciousness of the world and her future, and he began to think about a new project centered around sustainability. Jean-Michel’s tremendous experience as well as relationships with suppliers and factories allowed us to bring AERA to life.